Should you write the Executive Summary first and build your proposal to support it, or should you write it last, as a summary of all the material developed in writing the proposal?
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Should You Write The Executive Summary First or Last
Author:
Carl Dickson
Executive Summary
Categories
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Editing (2)
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Graphics (4)
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Marketing (8)
- How To Take Advantage of Proposal Lessons Learned
- How to Increase your Win Ratio in One Easy Step
- Court wrestles with “commercial item” definition
- Market Intelligence as a Competitive Edge
- Relationships: The Core Concept in Building Government Business
- When Hunting for Contracts, Never use a Shotgun
- How Can a Small Business Win More Contracts?
- Marketing Positions Small Business to Win
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Key Personnel (3)
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Red Team (5)
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Proposal Writing (19)
- A Current Look at the Proposal Market
- Volume of Proposal Activity in the Fall
- Should You Write The Executive Summary First or Last
- A Whole New Way to Think About Sales Proposals
- Fog Index and Pace
- Strategy-Theme-Discriminator Tree Development
- Write a Winning Transition Plan
- Proposal Strategy Tree
- Effect of the Stimulus on Government Contracting and Proposal Activity
- Keep Your Sentences Short: Why Shorter Is Better
- Eliminating Background Noise
- Avoiding Death by Bullet Point
- Leading Non-Professional Proposal Writers
- How to Write a Better Proposal Introduction
- Writing Persuasive Reasons Why Customers Should Select You
- When to Start Writing Before the Final Solicitation
- Resumes - Hints on Preparing Winning Resumes
- Management Plans: What Makes a Quality Management Plan
- Tell 'em, and tell 'em, and tell 'em again
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Resume Preparation (2)
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Proposal Coordination (3)
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Writing Past Performance (3)
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Orals Coaching (18)
- How to Select an Orals Coach
- Can’t We All Just Get Along?
- Ten Tips for Presenting to Senior Executives
- Bring Home the Bacon! Part Two:
- Bring Home the Bacon! Part One: Why Project Managers Should Improve Their Presentation Skills
- How “Beetle Bailey” Can Improve Your Presentation Skills
- Why Oral Presentations are Important: Part Two - The Murder Board
- Why Oral Presentations are Important: Part One
- How to Increase the Economic Impact of Your Presentations
- 7 Uncommon Power Point Techniques
- Business Developers: How to “Fix” Your Presentations
- Benefits of an Effective Orals Strategy
- Videotaped Oral Presentations
- Hey Coach! Help Me With Rehearsals!
- How to Select an Orals Coach
- Orals Coaching - "It's All in The Attitude!"
- Orals - Hey Coach! Help Me With My Body Language
- Orals - Knowing the Room Improves the Presentation
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Proposal Protests (5)
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Proposal Management (25)
- The Proposal Plan: The Proposal Manager Prepares this Document to Guide the Proposal Creation Activity
- Analyzing the Final Solicitation
- Getting Prepared to Win Large Proposals
- Difficulties in Determining Best Value
- The Proposal Manager's Tasks
- Maintaining Positive Contracting Officer Relationships...A List of Do and Don't Recommendations
- Unsolvable Problem: Your Proposal Team Argues over Proposal Quality
- Planning Your Solution vs. Planning Your Content
- The Proposal Plan: The Proposal Manager Prepares this Document to Guide the Proposal Creation Activity
- Five Popular Ways to Write A Losing Proposal
- Cost of Preparing Proposals
- The Challenge of Preparing Task Order Proposals
- Why Create Your Own Draft RFP?
- Asking Questions on Your Next RFP
- Five Easy Ways to Improve Your Proposals
- Proposal Departments: Whether to Use Permanent Staff or Consultants
- Volume Management: Getting the Best, Quickly, from Your Subject Matter Experts (SMEs)
- The Proposal Plan: The Proposal Manager Prepares this Document to Guide the Proposal Creation Activity
- Tips on Winning Proposals
- Pre-Proposal Goals Help Build Winners
- Storyboards Why Bother?
- The Top 10 Ways to Lose a Proposal
- The Top 10 Ways to Ensure Proposal Success
- The First Five Days
- Decomposing a Solicitation can be Fun
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Miscellaneous (12)
- 2011 Highlights and Board Meeting
- OCI Supporting Innovative AIDS Research Program
- When pre-bid Q&A raises more questions than answers
- Will the Appropriations Bill Ever be Approved?
- Customs and Border Protection (CBP) to hire 1,000 IT workers during fiscal 2011
- Defense Appropriations Act Prohibits Mandatory Arbitration
- House Passes Defense Bill That Would Reduce Use of Contractors
- PRESIDENTIAL MEMORANDUM ON GOVERNMENT CONTRACTING - RESERVING WORK FOR FEDERAL EMPLOYEES
- OMB Memorandum 10-26 Immediate Review of Financial Systems IT Projects
- President Obama's Affect on Proposal Work
- Ten Practical Rules For Protecting Rights In Technical Data And Computer Software
- Elements of a Good Product Demonstration
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Earned Value Management (1)
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Competition Analysis (8)
- Win Strategy General Guidelines — Strategy Definition and Planning
- Win Strategy General Guidelines — The Self Analysis
- Win Strategy General Guidelines - The Competitor Analysis
- The Proposal Manager's Four Uses of Competition Analysis
- Win Strategy General Guidelines - The Customer Analysis
- Competitive Analysis Considerations
- Win Strategy General Guidelines - Competition Data Base Requirements and Approach and the Opportunity Analysis
- Developing Competitive Intelligence on Service Contracts
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Risk Management (1)
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Capture Management (19)
- The Business Capture Report Card - Phase Five
- The Business Capture Report Card - Phase Four
- The Business Capture Report Card - Phase Three
- The Business Capture Report Card - Phase Two
- The Business Capture Report Card – Phase One
- The Business Capture Report Card - Introduction
- How to Capture the Win
- Proposal Writing Myths and Realities
- Proposal Espionage, a Cautionary Tale
- Why Should the Customer Select You?
- The Art of not being eliminated
- What Makes a Must Win Opportunity Any Different?
- 47 Things to Know Before The RFP is Released
- Alternate Proposals Why You Should (Almost!) Never Submit One
- Program Manager: To Win, You MUST Offer a PM with Customer Recognition
- Ten Things You Probably Did Wrong on Your Last (Losing) Proposal
- Capture Plans: To Win the Proposal Manager Must Bring These Elements into the Proposal
- The Different Customer Roles in Vendor Selection
- What's the Most Important Thing to Know about Winning Proposals?
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Proposal Evaluation (1)
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Government Procurement (7)
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Proposal Group Management (11)
- Proposal Departments: Whether to Use Permanent Staff or Consultants
- 7 Principals That Should Guide Your Proposal Process
- Proposal Departments: Whether to Use Permanent Staff or Consultants
- Do You Have a Proposal Process, or Just Think You Do?
- Who Should Write The Proposal
- How To Get A Proposal Software Purchase Approved
- Building a Proposal Development Capability
- 7 Principals That Should Guide Your Proposal Process
- Creating and Managing Boilerplate
- How Do Your Proposal Processes Compare with "Best Practices"?
- Developing a Proposal Library
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Contract Management (9)
- "Incumbent-itis”: How Incumbents can Lose the Proposal Competition
- Defending Incumbent Contracts - The "Vulnerability Assessment"
- Why Your Company Should Consider the Blanket Purchase Agreement
- Pricing Adjustments
- Wired RFPs
- Inexperienced Negotiators
- Sole Source - The Voice of Experience
- Post Award Debriefs
- Do Contractors Have to Police the Government?
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Business Development (8)
- The Proposal Market in 2012
- Predictions for the Proposal Market in FY 2012
- Business Development Goals Creating Winning Teams
- The Goal of Good Business Development
- The Role of the Pipeline in Managing Business Development
- 101 Things Your Business Development Process Should Address
- Managing the Transition from Business Development to Proposal
- Simple Guidelines Small Business can Use to Measure Business Development
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Virtual Proposal Preparation (1)
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Unsolicited Proposals (1)
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Performance Based Service Contracts (PBSC) (3)
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Grants (1)
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Executive Summary (1)
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First Time Proposals (2)
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Training/Education (2)
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Key Concepts
- Government Proposal Writing
- Proposal Training
- Win Government Proposals
- Government Proposals
- Federal Proposals
- Federal Proposal Writing
- Writing Government Proposals
- Win Government Contracts
- Government Proposal Capture
- Government Proposal Management
- Government Proposal Manager
- Orals Coach
- Government Proposal Coordinator
- Government Proposal Technical Writer
- Government Proposal Volume Lead
- Proposal Volume Lead
- Resume/Past Performance Writer
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