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Home » Resources » Red Team
04 Saturday, Feb 2012

A Red Team Blueprint

“This Red Team was like night and day [compared to our last one] — It was the best organized
that I’ve ever seen.We had everything that we needed. It was actually enjoyable!”
                                                                                                                                               V.P. and General Manager.

What do the reviewers need in order to give you the “most bang” for your dollar in conducting your Red Team? Do you simply put them in a big room, give them a quick briefing on your understanding of the program, a few instructions including where to find coffee and the bathrooms, hand them a three hundred-page RFP and a two hundred-page proposal, and ask them to see if you missed anything?

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How to Review a Proposal

Reviewing a proposal involves a lot more than assessing compliance, style, and checking for typos. Here is a list of questions that reviewers should consider:

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47 Reasons Why Your Red Team may be Broken

It was a tremendous step in the evolution of proposals when people began to recognize that every proposal should have a formal review by people other than those who wrote it. This review is almost universally called a "Red Team" review.

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General Weaknesses in Proposals

As a member of evaluation teams (for example, Red Teams), I see the same weaknesses in most proposals. In addition, I’m often asked to evaluate the quality of proposals previously submitted by a company.

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Effectively Using Red Teams

Possibly the most important tool that helps a proposal win the contract is a good Red Team review. With a good process and the right people, the Red Team can turn a loser into a winner. However, the review process can be cumbersome, confusing to writers, and highly ineffective if not handled appropriately for the situation.

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