Recruiting and Selling Key Personnel in Service-Contract Proposals

  |  November 7, 2011

Recruiting and selling key personnel are critical factors in preparing winning proposals. Despite its importance, it is easy for even experienced proposal managers to let key personnel efforts get overshadowed by other issues.

Even if your team does stay focused on selecting the right people, effectively selling these key people throughout the proposal often remains a major challenge. As a result, while key personnel should always be one of the contributing factors to a win, it can cause an otherwise winning proposal to lose.

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